DanishFarhan.com | Because Structure Defeats Purpose®

In a bid to salvage some of the legendary goodwill for the brand, controversial Chairman Howard Schultz, who is back at the helm of the coffee giant, has decided to experiment with killing the iconic green, and bringing back a closer-to-the-original twin-tailed Greek mermaid, baring breasts, hence no longer your typically Americanized PG-13 logotype.
I wonder [...]

The new Xerox identity has drawn mixed responses. From being called a cricket-ball (that was perhaps myself) to something out of a 3D virtual gaming platform, but this one definitely beats them all.
According to the blog ChasingGoogle and fellow brand connoisseur OmarKassim.com, the new Xerox brandmark actually seems to have borrowed very heavily from the [...]

An apparent “superbrand” from several global metrics, Nakheel, a company that is a self-described vision powerhouse that turns around some of the world’s most notable developments of this coming century, has been very confused about what their brand is meant to mean. (Remember ‘Where the Vision of Dubai Gets Built?’)
Several evolutionary permutations later, one notices [...]

Barely 48 hours after my last post about Dubai’s baby steps towards transparency, comes the next manic debacle of what the Fast Company Magazine calls ‘The World’s Tallest FAIL!’
The observation deck on the Burj Khalifa’s 124th floor, which had been open for under a month, is now closed indefinitely and without prior notice, because of [...]

In the last few months, Dubai’s has been the muse for newsprint running into millions of characters. Unlike the PR-loaded launch or acquisition news of years past, this global coverage has been less than flattering. But most important of all, it has opened a new set of questions perhaps not asked before.
The question of ‘transparency’ [...]

As history rises before our eyes, one realizes the Burj Dubai is not just an architectural or engineering marvel, but one of perseverance and unchartered grace. In inimitable Dubai-style, the greatest surprise was not its official height (828 metres) but Sheikh Mohammed’s decision to rename the marvel to Burj Khalifa.
There could be several explanations to [...]

Recently, an interesting article about Leonardo Da Vinci unraveled an aging theory in my head.  As a well-regarded  genius of an artist, the epic nature of his failure might perhaps come as a surprise to many. And I will address this shortly.
But first, as fellow critical-thinker Mishaal Al Gergawi explores in his piece (World Collaboration [...]

No, that isn’t a typo — I did say Abu Dubai.
Sitting inside the city that has once again emerged in global press as soon-to-reduced-to-dust, it is certainly interesting to observe from close quarters. To begin with, there has been some muffled words about the ownership of Dubai World. This followed by the magnitude of the default [...]

Note: This article is 4 months old. A lot of facts alarming then are commonplace today.
I’m not sure how many would be alarmed if I claimed the $45 dollar entry fee at Madame Tussauds ends up with the Dubai Government?  Well, it does actually. Or if I said that a chunk of your monthly Citibank [...]

London has always been every brand-connoisseur’s dream. Well thought of, strategically elastic and visually delightful. The English just got it right, every time. Or so I thought.
According to design blog Brand New, The Greater London Authority (GLA) has issued a tender asking for a substantially big and complex rebranding and redesign project: London. The abbreviated version [...]

In the design world, a global phenomenon that is both publicly protested against and commonly practiced, is perhaps more widespread in this region than anywhere else. The Free Pitch.
Dubai feels the Pi(n)tch
A classic example is none other the capital of the World 2.0 - Dubai. The larger the company, the greater their demands for a [...]

That’s verbatim. According to Time.com, Leif Harmsen and a band of former Facebook users now crusade against the social-networking behemoth. Their contention: privacy.
Facebook as the centre of the new world is starting to shift. And for the record, I don’t state this as propaganda for yet another social-mistress Twitter. As a passive member (define active [...]

I take no credit in inventing this information. It just so happens that its found its way to my blog. Courtesy of tech revolutionary OmarKassim.com! His blog does no justice to his How To Break Anything line of life-hacks. Follow him on twitter@omarkassim to know what I mean.
du’s recent decision to block Flickr has pushed [...]

Two fabulous films in one week. Utterly different genres, the duo of films couldn’t have been any more different. And yet, in recent memory, they certainly leave a similarly lasting impression. Art is alive in Hollywood.
Bad Lieutenant
With the posters cramming up the cheese-factor to no end, this film almost hides in the abyss of [...]

400 million dollars. That’d be a handsome boxoffice tally against any measurement metrics. That figure, as perhaps most are aware by now, was only just the pricetag of James Cameron’s new epic Avatar. Yesterday, it was reported that in just 3 weeks the movie has grossed over a billion dollars in ticket sales. To use [...]

I absolutely cannot believe how one of the most awaited movies of the year, critically as well as commercially, can turn out to be such a bovine epic of nothingness. I did watch it a second time, with the full intention of “liking” the film. Prepped with comfy loafers, linen shorts and a cardigan. Red [...]